Intel + Toshiba: The Beauty Inside

An online casting call has gone out via Facebook, offering anyone from anywhere in the world the chance to co-star alongside actors Topher Grace and Mary Elizabeth Winstead in The Beauty Inside. The film, part of a co-marketing campaign for Toshiba and Intel, marks the second time the two brands and their agency, Pereira & O’Dell, have launched a global social film project.



Company: Intel + Toshiba
Agency: Pereira & O’Dell
Country: USA